profile

Daniel β€˜Mamba’ Odoi

Keeping you looped in...

Published about 2 months agoΒ β€’Β 3 min read

Reading time: 3-4 minutes

Hey Reader,
​
Thank you for subscribing to this newsletter, and choosing to spend your time with me each week πŸ™πŸ½
​
Your time, energy and attention are precious (and limited) resources so I don't take them for granted.
​
After a year of sharing 1 actionable guide each week that covers everything I'm learning about building a powerful personal brand through digital storytelling, we're changing things up.​
​

​

Going forward, the frequency of these emails will go from

  • Weekly guides; to
  • Ad-Hoc updates

​
Why?

Well in case you missed my latest newsletters, my partner (Maddy) and I are packing up our lives and heading overseas next month.

As I don't commit to anything I can't sustain and our upcoming travels are going to throw off my routine (bigtime!), I'm pivoting my commitment to sharing updates whenever the time allows it.​
​
Plus, you'll also stop receiving emails from:
​
​​
πŸ›‘ mamba@creatorswithcharisma.com
πŸ‘ˆπŸ½ current

​
And you'll start receiving emails from:
​
​​
🟒 hello@danielmambaodoi.com
πŸ‘ˆπŸ½ in the future
​
​

And if you're not getting any value from these emails or just want to stop hearing from me altogether, give that button below a tickle:
​

​
You'll be unsubscribed immediately and never hear from me again (no hard feelings!)
​

Still here?

I appreciate ya!

And in case you're wondering how I started and sustained sending 1 newsletter each week for the past year, here's the (messy) origin story.

​

The War of Art​

Just a little over 365 days ago, I published what would be the first of a year of consecutive weekly newsletters, missing just 1 week for Xmas break.

​
I still remember how much resistance I faced when working myself up to writing the SFD (β€œsh*tty first draft”) of the first edition, focused on helping you take your own professional headshot.

​

β€œThe more resistance you experience, the more important your unmanifested art/project/enterprise is to you - and the more gratification you will feel when you finally do it.”​
​
― Steven Pressfield
​
The War of Art: Winning the Inner Creative Battle

​

I kept finding reasons, excuses and distractions to avoid starting.

So to pound my procrastination, I planted myself at a nearby cafe with:

  • My iPad with 43% of its battery left
  • A large skinny flat white; and
  • A bottle of San Pellegrino

And nothing else to distract me with.

I could either sit there and do nothing.

Or write.

Because sometimes we just need to cut off all other options so all that’s left is the work to be done.

"The magic you’re looking for is in the work you’re avoiding"​
​
​- Dipen Parmar

​
What felt like hours later, I finally had the first draft down on (digital) paper.

And I’ll be honest.

It was sh*t.

​
Because I was sh*t.

But at least I had something to work with, that I could use to:

  • refine and rewrite the copy
  • add images to reinforce the points; and
  • publish & promote the first edition to this community

🐘 🍽️ How do you eat an elephant?

​
For a long time, I struggled to find a sustainable content format to document and share everything I was learning about growing a powerful personal brand with digital storytelling.

I always felt overwhelmed by the idea of building an entire online course (and didn't really want to).
​
I had no idea where to start, or how to attack it.
​
But as Desmond Tutu once wisely said:
​

β€œThere is only one way to eat an elephant: a bite at a time.”

​
By breaking down my knowledge into weekly chunks, I experimented with a range of different formats and platforms to see what would work for me.
​
​Here's what didn't:
​

❌ YouTube: I tried (and failed) to revive my YouTube channel but I couldn't sustain the time-intensive process of creating a new video from scratch each week.
​

❌ Podcast: I experimented with a few solo podcast episodes, riffing on questions and challenges that I'd previously received. I enjoyed the open format but I just didn't have the energy or appetite to fully lean into it.
​

❌ LinkedIn: I also went big on LinkedIn for the first half of 2023 but stepped away from it after 6 months when I realised how creatively uninspired I was by all of the self-aggrandising content being posted in the newsfeed.

​
However, when it came to writing just 1 guide in a newsletter format each week for the last year, I was able to comfortably maintain this format because:

  • I was inspired to write for YOU, my audience (not an algorithm)
  • My lifestyle and routine allowed me to sustain it; and
  • I genuinely enjoyed the creative process

​
☝🏽 The last point is perhaps the most important one I want you to take away from this edition.
​

If you don't enjoy the process, you won't keep it up.​
​
​- Mamba

​

So in summary
​

  1. Frequency: You'll be hearing from me on an ad-hoc basis (instead of weekly)
    ​
  2. Email Alias: When you do, it'll be coming from hello@danielmambaodoi.com so make sure to move that to your primary inbox if it lands in Promotions/Spam; and
    ​
  3. Pick the format you can sustain: Lean into your natural strengths and preferences to pick the content format that you can sustain for the long term.

​

I hope this serves you well and I'll see you in the next update (whenever that is!)

Mamba​
@danielmambaodoi

​

PS: Whenever you’re ready, here are 3 other ways I can help you:​
​

1. Guides – πŸ“š Get started building a powerful digital presence with these free guides

​
2.
Tools - πŸ‘¨πŸ½β€πŸ’» My recommended tools to systemise and streamline your business & content.
​

3. Sprints – πŸš€ Join the waitlist for our next cohort to scale your digital influence, impact & income.

​

Daniel β€˜Mamba’ Odoi

Your Digital Storytelling. Simplified

Simplicity scales, complexity fails. Join the community of digital storytellers scaling their influence, impact & income with smarter systems.

Share this page